Anti Spam Policy

Anti-Spam Policy

Defining Anti-spam

Email is a critical and effective means of communication for groups like legitimate marketers, publishers, non-profits and small businesses. All users suffer when inboxes are clogged with mail that is unwanted and unrequested, i.e. Spam.

Technically, “Spam” is defined as Unsolicited Commercial Email (UCE). But beyond the technical definition, there is confusion: What email is wanted? What constitutes permission?

The answer is simple: If you are not 100% sure as a list owner that you are using an email address for the purpose for which permission was given to you, you are probably sending Spam.

Emercury has a strict policy against Spam. We feel a responsibility towards strict enforcement of permission-based practices. When a subscriber complains, they are unsubscribed from a list, and these subscriber complaints are investigated and often result in termination of a List Owner’s account with us. This policy will tell you about the tools we give List Owners to help make sure their email is permission-based, and will let you know how we enforce our policy.

What You Should Know as a List Owner


There are several precautions that we take to prevent the possibility of Spam:

All email sent by Emercury must include an “Unsubscribe” link that automatically removes the recipient’s address from that list.

Any subscriber email addresses that are publicly displayed (such are on the Demographic Survey page on Emercury) are encoded on our sites to ensure that email harvesters are unable to collect them.

Emercury supports and provides administrative tools to make it easy for anyone to moderate their own list. This allows List Owners to serve as a Spam filter on their own lists.

Emercury prohibits email sent to Role Accounts. Role Accounts are specific email aliases, such as info@—.com that are reserved by convention to be used by departments, job roles, or distribution lists for groups of people. If you know of any of your subscribers using a role account, please let them know that they should use a personal email address or another email account to subscribe to your list. If you have any questions specifically on role accounts and Emercury’s restriction of their use, please contact our Privacy and Standards department┬áby clicking here

Individuals within our Privacy and Standards and our Customer Success departments are dedicated to monitoring our abuse queues, which alert us to complaints on mail sent through our services, and ensuring the proper use our system. A violation of our terms of service, which strictly prohibits the sending of anything other than permission-based mail, will lead to a termination of service.

What You Should Know as a Subscriber to a List on Emercury

Unsubscribing from Mail Sent Through Emercury

We provide Unsubscribe Links in every email we send. You, as a subscriber to mail sent through Emercury, can unsubscribe at any time by clicking the Unsubscribe link at the bottom of any Emercury email. Your email address will be automatically removed from that mailing list immediately.

We also provide Global Unsubscribe to subscribers to mail sent through Emercury. This is an easy way for you to unsubscribe from all mail sent through our services.

If our systems are temporarily down or you suspect, for any reason, that your email address has not been unsubscribed upon request, please contact our Customer Service department using this contact form and selecting support

How to Send Us Spam Complaints

If you feel that you’ve received mail sent through Emercury that you did not request, please contact our Abuse Team including a copy of the offending email. Also, if you suspect someone of abusing Emercury’s services, please let our Abuse Team know using this form┬áso that we can take the appropriate steps.

What All Users Can Expect from Emercury LLC

All users can expect that we take Spam very seriously and have spent great efforts to restrict its presence on our services.

Know that we’ve taken many precautions and have provided many tools to our List Owners to ensure that our service be used to send mail to only those recipients that have requested it.

Know that we make unsubscribing for any Emercury list as easy and quick as possible. We mandate that unsubscribe links be included in every email sent from our service and we make it possible for subscribers to remove themselves from all lists sent from any of our services.

Know that our dedicated Privacy and Standards and our Customer Success teams diligently monitor all mail that comes to us with complaints of Spam and complaints of abuse on our system. We monitor this mail and take action on any violators of our terms of service, strictly enforcing our policy that only permission-based mail be sent through our services.

Information on Emercury’s Anti-Spam Policy for ISPs and Network Administrators

Emercury offers a free list-hosting service, as well as paid marketing automation software. Emercury follows strict permission-based email policies across both services to insure that mail is only sent to subscribers who have asked to receive it, and we have invested heavily in extensive measures to prevent unsolicited commercial email (or “Spam”) from being sent through Emercury. Our anti-spam policy is something we take very seriously; therefore we have implemented the following tactics:

Dedicated Team: We established a dedicated Privacy and Standards team. This team proactively educates our customers regarding best practices, and we take fast action when abuse occurs. Our Privacy and Standards department as well as individuals in our Customer Success department are dedicated to monitoring our abuse queues, which alert us to complaints on mail sent through our services.

Strict Requirements: We require List Owners with large opt-in lists to submit disclosure forms, for review by our Privacy and Standards department prior to activation. All email sent through our system includes header information that identifies the List Owner that sent the mail.

Bad Address Detection: We have proprietary technology for the detection of bad addresses upon import, automatically disabling accounts when addresses appear not to be permission-based.

Complaint Tracking: We track complaint levels for each List Owner and each list. Our strict suspension processes allow us to suspend customers quickly upon proof of abuse. If users on your service complain about messages sent from our service, please forward the message in question with full headers and with the original recipient email address intact to our Privacy and Standards department. After receiving this, our Privacy and Standards team will be able to handle complaints in accordance with our Terms of Service. Actions may include account suspension and account termination.

If you administer a large network, we can set up a dedicated process and established complaint threshold for handling your user’s complaints. When your users complain regarding email from any of our domains, we can set up a priority address for you to forward the complaints to us. If you would like us to set up a priority complaint queue for your domain, please contact our Privacy and Standards department from this form and select Privacy and Standard Dept

If you’re looking to unsubscribe multiple individuals or a domain from the Emercury services, please have the authorized representative of your company contact our Abuse Team.

If you have any questions or comments about this policy, please contact our contact form to contact our Privacy and Standards department.

You may also contact us by postal mail or email at:


Attn. Privacy Officer


1250 Route 28, Suite 305

Branchburg, NJ 08876 USA