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Posts Tagged ‘email marketing’

A collection of articles with tips and best practices in email marketing, social media, digital marketing and more.

Understanding Deliverability Metrics and Measurement

August 8th, 2018
There’s a misconception among marketers that sending great content to a large mailing list is enough to achieve a successful campaign. You create compelling content, click send and watch the sa...

How To Minimize Emails Going To Spam

June 29th, 2018
How do email marketers minimize emails going to spam folders? Some studies show that up to 20% of all emails end up in spam folders or simply get dropped, undelivered or blocked. In the past, the maj...

What Is Email Reputation And How To Improve Deliverability?

June 13th, 2018
Working on improving email reputation is probably one of the best things you can do in order to get more out of your email campaigns. Unfortunately, many of us are too busy tweaking our subject lines ...

Conversion Automation with Monetization Workflow

May 15th, 2018
In this article I will discuss how to create an automation that works on converting your lead and then monetizing it after conversion Conversion Automation Workflow First I’ll start with the sit...

Ultimate Guide To Email Monetization

May 14th, 2018
The fact is that most marketers are failing to fully utilize email monetization. There are several reasons for this, but the main one merely involves ignorance of all the options and ways to monetize....

Email Marketing – The Ultimate Guide to Getting Started

February 8th, 2018
Email marketing has been the undisputed king of all marketing channels for a long time. It blows everything else out of the water when it comes to conversions, engagement, and a return on your investm...

How to Effectively Increase Your Gmail Delivery Rates

January 18th, 2018
With over 300 million active users worldwide, Gmail is the most popular email client. So, it’s safe to say that a large portion of your subscribers are Gmail users. This is why as an email marketer, y...

Prepare your email marketing for the holidays, here’s how

November 20th, 2017
To “regular folks”, the holidays are a chance to celebrate, unwind or take a trip to an exotic destination. For us marketers, however, they are an opportunity to maximize sales and profits. Don’t wast...

4 Simple Tips to Create and Maintain Good Email Reputation

October 26th, 2017
Is it true that email campaigns are the most cost-effective and most profitable way to reach customers? Absolutely true, but it does take some effort. You need awesome content and a carefully selected...

How to Leverage Email Marketing for Affiliate Marketing

September 21st, 2017
Utilizing email marketing for affiliate marketing is a great idea. If you think about it, one is a killer conversion platform, and the other is an exceptional monetization method. On the one hand, aff...

A Beginners Guide to Email Automation

September 14th, 2017
New advances in email automation will revolutionize email marketing. This might sound like a bold claim, but it’s one we can make with 100% confidence. To understand why this is so, you need to unders...

A Quick Guide to Better Sender Reputation (and Email Deliverability)

August 29th, 2017
If you do email marketing, then you must understand that your sender reputation is crucial to the success of your business. How important is it? An illustrative example is probably the best option her...
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