Wanna know a secret? A deep dark secret that most marketing platforms won’t tell you about? Your email reputation score is the single most likely thing to destroy your potential profits and ensure your efforts go to waste. And here’s another scary fact: most email providers don’t care if your email reputation suffers. Unless it […]
If you’ve been around marketing for longer than 5 minutes, you have probably heard that email marketing campaigns are the single most effective way to make a profit. In fact, you’ve probably seen marketers share those huge percentages about just how high the return on investment can be with email. I’m not going to bore […]
Let me ask you a question. Are you using marketing automation yet? I mean are there automations running in your account right now and making money for you on autopilot? If not, don’t worry, you’re not alone, most people put off building their automations for a simple reason – they don’t know where to start. […]
Isn’t it about time you got the kind of profits that you deserve for working so hard at your business? Here’s a fun secret, it’s not just about how much you make from your regular activities. A big part of being very profitable is how much you make from special activities. And when I say […]
Not everyone gets SaaS lifecycle marketing and that’s quite unfortunate. The truth is that if you don’t “get” the “lifecycle” of a typical customer, most anything else you do is just wasted effort. This is true in any business, but especially true in SaaS. Unfortunately most guides on lifecycle marketing are super-theoretical and they make […]
Stop me if you’ve heard this. The most profitable time to ask a person to buy another product is when they are already checking out. Just asking them if they want to add another item to their checkout is an easy way to massively increase your profits. What a lot of people don’t get is […]
Want to grow your SaaS quicker? That’s easy, stop wasting time on low ROI activities and focus on the things that give you the most “bang for your buck”. When it comes to client acquisition channels, email is by far the highest ROI channel. And this is even if you’re just using plain old email […]
Ever feel overwhelmed by all of the information out there? Want to boost your affiliate marketing with email, but don’t know where to begin? Fortunately for you, we just released this super simple step-by-step implementation guide where we show you how to start off with small baby steps, and how to proceed, one small step […]
I have some bad news for you regarding SaaS Email Marketing. All of your competitors are doing it. Every single one of them. In fact, each time a user gets onto your list, know that they’ve also signed up for at least a dozen of your competitors. That level of competitiveness is just a given […]
