Deploying an effective marketing campaign is not easy. You have to create engaging content and target the right audience. You also have to keep your mailing lists clean and avoid spam filters. In a nutshell, you have to do your best to improve your email deliverability. Why is email deliverability so important? To outsiders, email […]
When it comes to sales strategies, email marketing remains one of the best revenue drivers. But, you have to make sure you do it right. Otherwise, your email campaigns may just end up in the junk folder. Good list hygiene is key to keeping your deliverability rates high and your subscribers engaged. What is email […]
Email marketing is pretty great. If you build a list of people interested in a topic, you can easily make a profit. This is before you even learn much about how to do it properly. If a person signs up for your email lists, they want to hear from you about the topic. If the emails […]
A New Type of Condition has been added when you create an ‘Autoresponder’ in the autoresponder management area. Basically, you can send out an autoresponder based on Not Clicked or Not Opened. To set up a ‘scheduled autoresponder’ – Not open or Not Clicked – requires you to complete the following information. Autoresponder name: […]
Working on improving email reputation is probably one of the best things you can do in order to get more out of your email campaigns. Unfortunately, many of us are too busy tweaking our subject lines and content. We often forget that there are other crucial factor factors that contribute to our email marketing success. Email reputation […]
Mastering email engagement is crucial if you want to make money with email marketing. It isn’t enough to just create email lists and fill them up with subscribers. You have to know how to keep these subscribers engaged and interested. If you think about email marketing in general, it is an excellent way to reach […]
Behavioral email marketing is not a novelty to corporate email marketers. They have been leveraging it for a long time. What is new however that now small businesses can also utilize this powerful strategy. Sadly, there are many experienced email marketers in small-business environments that haven’t even heard of behavioral email marketing. Are you wondering […]
If you want to have any decent success as an email marketer, your deliverability is key. And spam-traps are one of the biggest enemies to your email deliverability. So it’s important to learn what a spam trap does, how to avoid spam traps, and how to fix any major issues you come across. Understanding all […]
