Email marketing is pretty great. If you build a list of people interested in a topic, you can easily make a profit. This is before you even learn much about how to do it properly. If a person signs up for your email lists, they want to hear from you about the topic. If the emails […]
A New Type of Condition has been added when you create an ‘Autoresponder’ in the autoresponder management area. Basically, you can send out an autoresponder based on Not Clicked or Not Opened. To set up a ‘scheduled autoresponder’ – Not open or Not Clicked – requires you to complete the following information. Autoresponder name: […]
Working on improving email reputation is probably one of the best things you can do in order to get more out of your email campaigns. Unfortunately, many of us are too busy tweaking our subject lines and content. We often forget that there are other crucial factor factors that contribute to our email marketing success. Email reputation […]
Mastering email engagement is crucial if you want to make money with email marketing. It isn’t enough to just create email lists and fill them up with subscribers. You have to know how to keep these subscribers engaged and interested. If you think about email marketing in general, it is an excellent way to reach […]
Behavioral email marketing is not a novelty to corporate email marketers. They have been leveraging it for a long time. What is new however that now small businesses can also utilize this powerful strategy. Sadly, there are many experienced email marketers in small-business environments that haven’t even heard of behavioral email marketing. Are you wondering […]
If you want to have any decent success as an email marketer, your deliverability is key. And spam-traps are one of the biggest enemies to your email deliverability. So it’s important to learn what a spam trap does, how to avoid spam traps, and how to fix any major issues you come across. Understanding all […]
Nothing else will get quality hot leads into your email automation as quickly as a quality lead magnet. Consider this, a lead magnet is a bundle of massive value, one that you’re giving away for free. It is so valuable that people are willing to trade their email to get it. It’s essentially the marketing equivalent of a […]
Emercury has a lot of unique features that help marketers feel the full potential of their campaigns, but one of the most powerful is our A/B Testing Tool, as it prevents our customers from losing out on valuable conversions because of unoptimized campaigns. But first, what exactly is an A/B Test? Click here and register […]
